Generative AI for Real Estate Training in Houston, USA

This program introduces real estate professionals to the practical use of Generative AI tools to enhance marketing, sales, property management, customer engagement, document automation, lead generation, and operational efficiency.
Participants will learn how to apply AI tools such as ChatGPT, Midjourney, Canva AI, Gemini, Claude, and Real Estate–focused AI apps to streamline workflows and improve business outcomes.

Introduction to Generative AI

• What is Generative AI?

• Role of AI in the real estate industry

• Advantages & limitations

• AI tools overview (ChatGPT, Midjourney, Canva AI, Gemini, etc.)

AI for Real Estate Marketing

• Creating high-converting property descriptions

• AI-generated social media posts

• Email campaigns using AI

• AI for SEO-based listing content

• Branding & graphic design using Canva AI

AI for Property Listings & Visuals

• Generating AI-enhanced interior & exterior images

• Virtual staging using AI tools

• Floor plan generation tools overview

• Image cleanup (removing clutter, weather enhancement, lighting)

• Creating AI-powered property brochures & catalogs

AI for Lead Generation & Customer Communication

• Automating lead responses with AI

• Creating personalized follow-up messages

• CRM integrations and workflows

• AI chatbots for property inquiries

• Role-based responses for buyer, seller, renter, investor

AI for Real Estate Documentation

• Generating property agreements (draft formats)

• Rental contracts & addenda creation assistance

• Preparing property reports

• Inspection checklists creation

• Automating property comparison sheets

AI for Real Estate Market Analysis

• Neighborhood insights using AI

• Market trend predictions

• Comparable property evaluation

• Price analysis & forecasting

• AI-driven investment insights

AI for Videos & Social Media

• Creating AI-generated property videos

• Scriptwriting using AI

• Video enhancements with AI tools (Runway ML, Pika, etc.)

• YouTube/Instagram/TikTok content automation

AI for Real Estate Operations

• Automating rental reminders, scheduling, follow-ups

• AI for property management communication

• AI-based maintenance request triage

• Data organization & CRM workflow

AI Compliance, Ethics & Best Practices

• Avoiding misleading AI-generated content

• Data privacy concerns

• Responsible use guidelines

• Transparency & regulatory considerations

Hands-on Exercises

Summary and Conclusion