Design Sprint Training in Madrid, Spain

This course equips participants with the knowledge and practical skills to run a Design Sprint — a structured, time-boxed process for solving critical business problems through design, prototyping, and testing ideas with users. The training is adapted from the Google Ventures Design Sprint framework and condensed into a 3-day interactive program.

Understand & Map the Problem

Module 1: Introduction to Design Sprints

• What is a Design Sprint? Why use it?
• Origins (Google Ventures) and applications
• When to run a Design Sprint (use cases and limits)
• Roles and responsibilities in a sprint team

Module 2: Understand the Challenge

• Defining the long-term goal
• Mapping the problem space
• Expert interviews and stakeholder alignment
• Activity

Module 3: Define and Prioritize

• Identifying sprint questions (what must be true for success?)
• Choosing target areas for the sprint
• Activity

Diverge, Converge & Decide

Module 4: Ideation (Diverge Phase)

• Individual sketching vs group brainstorming
• Lightning demos: learning from existing solutions
• Activity

Module 5: Converge & Decide

• Structured decision-making in a sprint
• Heat map voting and solution critique
• Storyboarding the chosen solution
• Activity

Module 6: Planning the Prototype

• What to prototype and why
• Tools and mediums for prototyping (paper, Figma, clickable mockups, simple HTML)
• Assigning roles and responsibilities for Day 3 prototyping
• Activity

Prototype & Test

Module 7: Build the Prototype

• Principles of “just enough” prototyping
• Building a realistic facade for user testing
• Dividing sprint team into roles (makers, writers, asset finders, stitchers)
• Activity

Module 8: Test with Users

• Preparing for user testing (scripts, questions, flow)
• Conducting one-on-one interviews
• Capturing observations and feedback systematically
• Activity

Module 9: Learn & Plan Next Steps

• Synthesizing results from user testing
• Identifying what worked, what didn’t, and what to improve
• Decision points: pivot, iterate, or move forward
• Wrap-up: Best practices for embedding Design Sprints into organizational culture