ChatGPT for Public Communication Training in Madrid, Spain

The ChatGPT for Public Communication Training is a practical, role-focused program designed to help professionals use ChatGPT to create clear, consistent, and effective public-facing communications.
The course covers how to use AI for press releases, public notices, speeches, social media, stakeholder updates, and crisis communication, while ensuring accuracy, tone control, and responsible messaging.

This training is ideal for public relations teams, communications officers, government staff, corporate communications, media relations, and spokespersons.

Introduction to AI in Public Communication

• Role of AI in modern communications

• Benefits and risks of AI in public messaging

• Where ChatGPT fits in communication workflows

• Human oversight and accountability

Understanding Audience & Tone

• Identifying different public audiences

• Formal vs informal communication styles

• Adjusting tone for trust and clarity

• Cultural and contextual sensitivity

Drafting Public Announcements & Notices

• Creating public notices and circulars

• Drafting announcements and updates

• Formatting for clarity and compliance

• Ensuring consistency and correctness

Press Releases & Media Communication

• Structuring press releases

• Writing headlines and key messages

• Media-friendly language and style

• Editing for clarity and impact

Speeches, Statements & Talking Points

• Drafting speeches and public statements

• Creating talking points for leaders

• Adapting content for spoken communication

• Message alignment and consistency

Social Media & Digital Public Messaging

• Writing platform-appropriate content

• Short-form vs long-form messaging

• Managing tone for public platforms

• Avoiding misinterpretation

Stakeholder & Community Communication

• Messages for citizens, customers, and partners

• Handling sensitive topics

• Community updates and engagement

• Building trust through clear messaging

Crisis & Sensitive Communication (Conceptual)

• Supporting crisis communication drafts

• Writing calm, factual, and responsible messages

• Avoiding speculation and misinformation

• Approval and escalation workflows

Reviewing, Fact-Checking & Quality Control

• Proofreading and grammar checks

• Ensuring factual accuracy

• Aligning with official policies

• Human review best practices

Templates & Standard Messaging

• Creating reusable communication templates

• Standard responses and FAQs

• Ensuring consistent branding and voice

• Reducing manual rework

Security, Privacy & Ethical Use

• Handling confidential or sensitive information

• What not to share with AI tools

• Data protection and compliance basics

• Responsible AI communication policies

Hands-on Exercises

Summary and Conclusion