ChatGPT for Market Research Training in VIC Melbourne

ChatGPT for Market Research Training in VIC Melbourne, Australia

. Participants will gain hands-on experience in using ChatGPT prompts and workflows to enhance research speed, depth, and creativity—ideal for marketing analysts, business strategists, and research professionals.

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ChatGPT for Market Research Training is a professional training program delivered by ProgNXT in VIC Melbourne, Australia. ProgNXT, a globally recognized corporate training provider in 55+ countries, offers this ChatGPT for Market Research Training course with hands-on, instructor-led sessions. This training is designed to equip professionals with the skills to leverage ChatGPT and other generative AI tools for effective market...

Expert Panel

Designed by the ProgNXT AI & Data Science Expert Panel, specializing in Generative AI, Machine Learning, and ChatGPT applications

ProgNXT AI & Data Science Expert Panel

Course Code: DSP59
14 Hrs
Last Updated: April 2026

Course Rating5/5

This training is designed to equip professionals with the skills to leverage ChatGPT and other generative AI tools for effective market research. The course explores the use of AI for data collection, competitive analysis, customer insights, content generation, and trend forecasting. Participants will gain hands-on experience in using ChatGPT prompts and workflows to enhance research speed, depth, and creativity—ideal for marketing analysts, business strategists, and research professionals.

Welcome to the official ChatGPT for Market Research Training certification program in VIC Melbourne, Australia. This comprehensive training is designed to elevate your professional skills and provide you with practical, industry-relevant knowledge locally. As a globally recognized corporate training provider operating in 55+ countries, ProgNXT ensures that our curriculum meets the highest standards of excellence.

Whether you are looking to upskill your team or advance your personal career, our expert-led sessions will guide you through the core concepts of this domain. Upon successful completion of the 14 Hrs program, participants will receive a globally accepted certification, demonstrating their proficiency and readiness to tackle complex challenges in the field.

Basic understanding of market research concepts
General digital literacy
No prior AI or programming experience required

Use ChatGPT for targeted market research tasks
Automate analysis of consumer sentiment and industry trends
Generate high-quality research summaries and presentations
Design and test research questionnaires with AI
Apply ethical standards in AI research workflows

Prompt engineering for market research
Competitive and consumer analysis using AI
Automating secondary research tasks
AI-generated content for surveys and reports
Data synthesis and insight generation
Ethical considerations in AI-powered research

Prompt design and optimization
AI-assisted SWOT and PESTEL analysis
Competitive benchmarking using ChatGPT
AI for persona creation and journey mapping
Limitations and ethics of AI in research

ProgNXT Certification will be awarded upon successful completion of the training and evaluation.

Foundations of ChatGPT and Market Research Applications

Introduction to Generative AI in Market Research

Overview of ChatGPT and its capabilities
Benefits of using AI for secondary research
Understanding limitations and responsible use

Crafting Effective Prompts for Research Tasks

Prompt design basics
Refining prompts for accuracy and relevance
Using system and user prompts for different tasks

Automating Secondary Research

Gathering industry insights and stats
Competitor profiling
Creating SWOT and PESTEL analyses with AI

Hands-On Lab

Consumer Insights, Analysis, and Reporting with ChatGPT

Understanding the Customer Using AI

Creating personas and mapping customer journeys
Sentiment analysis and product feedback interpretation
Designing survey drafts and interview scripts with ChatGPT

Insight Synthesis and Presentation

Generating executive summaries and insights
Creating visual storylines and presentation drafts
Using ChatGPT to outline blogs, whitepapers, or briefs

Ethics and Limitations in AI-driven Research

Biases in data and AI interpretation
Ensuring research validity and cross-checking with sources
Best practices for responsible research automation

Hands-On Lab

Participants will receive course materials, slides, reference materials, exercises and access to resources for further learning.

Participants will be evaluated based on:

Daily quizzes, mock questions and query resolution. Participation in hands-on exercises and labs. Performance in the final review and hands-on exercises will be evaluated. ProgNXT Certificate of Completion will be awarded to participants who complete the course and pass the evaluations.

ChatGPT for Market Research Training Events in melbourne

Online Events

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More Upcoming Session Dates

November 2026

🌐 Online Instructor-Led

6th Nov 2026→7th Nov 2026

📍 VIC Melbourne, Australia

12th Nov 2026→13th Nov 2026

📍 VIC Melbourne, Australia

27th Nov 2026→28th Nov 2026

🌐 Online Instructor-Led

27th Nov 2026→28th Nov 2026

December 2026

🌐 Online Instructor-Led

3rd Dec 2026→4th Dec 2026

📍 VIC Melbourne, Australia

9th Dec 2026→10th Dec 2026

📍 VIC Melbourne, Australia

28th Dec 2026→29th Dec 2026

🌐 Online Instructor-Led

28th Dec 2026→29th Dec 2026

Events for other courses in VIC Melbourne, Australia

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ChatGPT for Market Research Training in VIC Melbourne